#MyHairMyPower - Claudia
More than a campaign, a mouvement!
My Hair My Power is above all a revolution! A committed and representative movement encouraging women to assume their textured hair.
Les Secrets de Loly has always advocated self-acceptance and the highlighting of all textures, whether they are wavy, curly, coily or kinky. Through this authentic campaign, which is unprecedented in the field of textured hair, we want to give you a voice and offer you the opportunity to share your unique story.
This movement is yours, so share your journey and your power with #MyHairMyPower!
Our models
#MyHairMyPower
Claudia
"The more different faces we see, the more we'll say to ourselves: yes, my uniqueness has the right to exist."
Claudia's sweetness immediately made us want to listen to her story: her relationship with her hair has evolved a lot and allowed her to find who she really is. Today, her relationship with beauty and the way others look at her reflects her freedom in accepting herself.